Isingeniso
Ukuthola umenzi wezingubo ongcono kakhulu kubalulekile ukuze ibhizinisi lakho lemfashini liphumelele. Kungakhathaliseki ukuthi uqala ulayini wezingubo, ufuna ukukhulisa umkhiqizo wakho osuvele ukhona, noma ufuna nje ukuthola izingubo zekhwalithi ephezulu ozozisebenzisa, ukukhetha umenzi ofanele kungenza umehluko. Njengoba kunezinketho eziningi ezitholakalayo, kubalulekile ukwazi ukuthi yiziphi izici okufanele uzicabangele ukuze wenze isinqumo unolwazi. Kulo mhlahlandlela obanzi, sizohlola konke odinga ukukwazi ukuze uthole umkhiqizi wezingubo ongcono kakhulu wezidingo zakho.
1. Chaza Imigomo Yakho Nezidingo
Ngaphambi kokuthi uqale ukusesha umenzi wezingubo, kubalulekile ukuqonda imigomo yakho kanye nezidingo zakho. Zibuze imibuzo elandelayo:
Iluphi uhlobo lolayini wezingubo ofuna ukuludala?
Ithini izethameli zakho ezihlosiwe kanye nengxenye yemakethe?
Ithini intengo oyifisayo yezingubo?
Mangaki amayunithi okudingeka uwakhiqize ekuqaleni?
Ingabe ufuna umakhi wasekhaya noma wamazwe ngamazwe?
Ingabe udinga izinsizakalo zokuklama ngokwezifiso noma ukukhiqiza nje?
Ukuba nombono ocacile wezinhloso zakho kuzokusiza ukuthi uthole umkhiqizi ohambisana nemigomo yakho futhi anikeze izinsizakalo ezidingekayo.
2. Cwaninga futhi Ulungiselele
Uma usuziqonda ngokucacile izidingo zakho, sekuyisikhathi sokuqala ukucwaninga abangaba abakhiqizi bezingubo. Qala ngokubheka abakhiqizi abasebenza ngokukhethekile ngohlobo lwezingubo ofuna ukuzikhiqiza. Ungasebenzisa uhla lwemibhalo eku-inthanethi, imibukiso yezohwebo, nokushicilelwe komkhakha ukuze uthole abangaba abakhiqizi. Ungaphinda ucele ukudluliselwa kwamanye amabhizinisi embonini, njengabahlinzeki, abasabalalisi, nabathengisi. Nazi ezinye izinyathelo zokukusiza ocwaningweni lwakho:
Imicimbi yemboni nemibukiso yezohwebo: Uma unethuba lokuhambela umbukiso wezohwebo wemboni, gxuma kulelo thuba! Umbukiso wezohwebo uyindlela elula yokuthola imboni. Beza kuwe bazokukhombisa abangakwenza. Okufanele ukwenze ukuhlangabezana nabo phakathi nendawo ngokuvela emibukisweni yezohwebo. Leli yithuba lakho lokubonana ubuso nobuso nabangase babe ozakwethu basembonini, okungenza umehluko uma kuziwa ekusebenzeni nabo. Ngemibukiso yezohwebo, ungakha ubudlelwano obusheshayo, obujulile, kanye nobuningi obunenjongo.
Uhla lwemibhalo oluku-inthanethi kanye nemininingo egciniwe: Kunenqwaba yemibhalo ye-inthanethi nemininingwane yolwazi enikezelwe kubakhiqizi bezingubo. Izinkomba kanye nezimakethe ze-B2B eziku-inthanethi ziyizindawo ezinhle kakhulu zokuthola abakhiqizi. Imininingwane yokuxhumana yezinkulungwane zabakhiqizi emhlabeni wonke ihlanganiswe kulezi zindawo. Nawa amanye amawebhusayithi aziwa kakhulu ezimakethe ezahlukene: Okwasekhaya: Umugqa Womenzi e-US kanye ne-Sqetch e-Europe. Phesheya kwezilwandle: Alibaba kanye ne-Indiamart. Emhlabeni jikelele: I-Kompass.Ezinye ezidumile zihlanganisa i-Fashion Go, i-Sourcing Link, kanye nenkomba ye-Apparel Magazine.
Izinkundla zezimboni namaqembu enkundla yezokuxhumana: Ukuzibandakanya ezingosini ezithize embonini kanye namaqembu ezinkundla zokuxhumana kungakusiza ukuthi uqoqe imininingwane evela kwabanye osomabhizinisi bemfashini futhi uthole ukudluliselwa kubakhiqizi abahloniphekile. Kunamaqembu nezinkundla ezahlukene kumawebhusayithi afana ne-Facebook lapho ungajoyina khona. Ungakhuluma nabantu abasemisebenzini efanayo kulawa maqembu futhi ubabuze ngabakhi bezingubo abathembekile. Abathengisi abaningi bezimpahla zezitolo nezimpahla zokugqoka babamba iqhaza kulawa maqembu.
Ukudluliselwa: Ukubuza nje kuyindlela enhle yokuthola izinketho ezintsha. Ukukhuluma ngomlomo kuyindlela engcono kakhulu yokuthola ukudluliselwa. Hlanganyela nabantu abasembonini yakho. Kungaba abaklami, abanikazi bomkhiqizo, noma abaphathi befekthri. Ake sithi uqala ukukhuluma nefekthri, kodwa anihambisani. Bangase bakudlulisele komunye umkhiqizi ongahlangabezana nezidingo zakho.
Ucwaningo lwemakethe: Hlaziya imakethe futhi uhlonze izinhlobo ezidumile noma izimbangi. Ukucwaninga abahlinzeki babo kungakuholela kubakhiqizi abangaba khona bezingubo zakho zokugqoka.
Lungiselela izingxoxo: Ngaphambi kokuxhumana nanoma yibaphi abakhiqizi, qiniseka ukuthi uwenzile umsebenzi wesikole wasekhaya futhi walungiselela ukuqagela kwezezimali, izinhlelo zokukhiqiza, namasampula emiklamo yakho. Lokhu kuzokusiza ukuthi uxoxisane ngemibandela engcono futhi uqinisekise ukuthi zombili izinhlangothi ziyakuqonda okulindelwe komunye nomunye.
3. Linganisa Abangase Bakhiqize
Njengoba ucwaninga futhi uqoqa ama-referral, dala uhlu olufushane lwabangaba abakhiqizi. Linganisa ikhandidethi ngalinye ngokusekelwe kumibandela elandelayo:
Ikhwalithi Nezinto Zokusebenza: Izinga lezimpahla zokugqoka nezinto ezisetshenziswayo yizici ezibalulekile okufanele zicatshangelwe lapho kukhethwa umenzi. Qiniseka ukuthi umenzi usebenzisa izinto zekhwalithi ephezulu futhi ulandela izindinganiso eziqinile zokulawula ikhwalithi. Cela amasampula omsebenzi wabo futhi uwahlole eduze ukuze uqinisekise ukuthi ayahlangabezana namazinga akho.
Amandla Okukhiqiza: Kubalulekile ukukhetha umkhiqizi onamandla okukhiqiza inani lezingubo ozifisayo. Uma uhlela ukuqala kancane, bheka umkhiqizi ongakwazi ukuphatha ama-oda amancane ngaphandle kokuyekethisa ikhwalithi. Kodwa-ke, uma uhlela ukukhuphula ibhizinisi lakho, qiniseka ukuthi umenzi unamandla okuphatha ama-oda amakhulu ngaphandle kokuphazamisa ikhwalithi yezingubo. Ngaphezu kwalokho, qiniseka ukuthi banamandla okukhiqiza inani lezimpahla ozidingayo. phakathi nesikhathi osithandayo. Buza ngenqubo yabo yokukhiqiza nokuthi bawaphatha kanjani ama-oda asheshayo noma izinguquko zomzuzu wokugcina.
Intengo: Intengo ingesinye isici esibalulekile okufanele sicatshangelwe lapho ukhetha umenzi wezingubo. Qiniseka ukuthi uthola ikhotheshini enemininingwane ehlanganisa zonke izindleko ezihambisana nokukhiqiza, njengezindleko zezinto ezibonakalayo, izindleko zabasebenzi, nezindleko zokuthumela. Qhathanisa izingcaphuno ezivela kubakhiqizi abahlukene ukuze uqinisekise ukuthi uthola inani elingcono kakhulu lemali yakho.
Isikhathi Sokushintsha: Isikhathi sokuguqula inani lesikhathi esithathayo ukuze umenzi akhiqize izingubo zakho futhi azilethele kuwe. Qiniseka ukuthi umenzi angakwazi ukuhlangabezana nezinsuku zakho zokugcina, ikakhulukazi uma uhlela ukuthengisa izingubo zakho ngezikhathi ezithile zonyaka. Umkhiqizi onokwethenjelwa kufanele akwazi ukukunikeza isikhathi sokushintsha esingokoqobo esisekelwe enkingeni yemiklamo yakho kanye nenani lezingubo ofuna ukuzikhiqiza.
Isevisi Yekhasimende: Isevisi enhle yamakhasimende ibalulekile uma usebenza nomkhiqizi wezingubo. Bheka umkhiqizi osabela ezidingweni zakho nezikukhathazayo, futhi ozimisele ukwenza ngaphezu kwalokho ukuze aqinisekise ukuthi wanelisekile ngomsebenzi wabo. Umkhiqizi omuhle kufanele akwazi ukuphendula imibuzo yakho ngokushesha futhi akunikeze izibuyekezo ezivamile mayelana nokuqhubeka kwe-oda lakho.
Ukusimama Kwemvelo: Abathengi abaningi namuhla bakhathazekile ngomthelela wemvelo wokuthenga kwabo, futhi bafuna imikhiqizo esimeme. Bheka umkhiqizi olandela izinqubo ezisimeme, ezifana nokusebenzisa izinto ezivumelana nemvelo, ukunciphisa imfucuza, kanye nokunciphisa i-carbon footprint yabo. Lokhu kungakusiza ukuthi uhehe amakhasimende akhathalela imvelo futhi uhlukanise umkhiqizo wakho kwabancintisana nabo.
Izinketho zokwenza ngokwezifiso: Uma uhlela ukwakha imiklamo ehlukile noma izingubo zangokwezifiso, qiniseka ukuthi umenzi angakwazi ukuhlangabezana nezidingo zakho. Bheka umkhiqizi onikeza izinketho zokwenza ngendlela oyifisayo, njengokufekethiswa, ukuphrinta kwesikrini, noma i-sublimation yedayi. Lokhu kungakusiza ukuthi udale izingubo ezigqamayo emqhudelwaneni futhi ezihlangabezana nezidingo ezithile zemakethe oyiqondisayo.
Ubuchwepheshe Nokuqamba Okusha: Imboni yemfashini ihlezi ishintsha, futhi kubalulekile ukusebenza nomkhiqizi ohambisana namathrendi nobuchwepheshe bamuva. Bheka umkhiqizi otshala imali kubuchwepheshe nokusungula izinto, njengokusebenzisa imishini ethuthukisiwe noma isofthiwe ukuthuthukisa ukusebenza kahle nekhwalithi. Lokhu kungakusiza ukuthi uhlale uncintisana emakethe futhi uzivumelanise nokushintsha okuncanyelwayo kwabathengi.
Isithunzi Nezibuyekezo: Okokugcina, kubalulekile ukucabangela isithunzi somkhiqizi ocabanga ukusebenza naye. Bheka ukubuyekezwa nobufakazi obuvela kwamanye amabhizinisi asebenze nomkhiqizi, futhi uhlole amaphrofayela wabo wenkundla yezokuxhumana kanye newebhusayithi ukuze uthole impendulo evela kumakhasimende. Umkhiqizi ohloniphekile kufanele abe nerekhodi eliqinile lokuletha izingubo zekhwalithi ephezulu futhi anikeze isevisi yamakhasimende enhle kakhulu.
4. Cela ama-Quotes namasampuli
Uma usunciphise uhlu lwakho lwabakhiqizi abangaba khona, yisikhathi sokucela amakhwothi namasampula. Lokhu kuzokusiza ukuthi uhlole ukwakheka kwazo kwentengo, ikhwalithi yokukhiqiza, nezinqubo zokuxhumana.
Lungiselela kafushane okuningiliziwe: Nikeza abakhiqizi ngomfushane obanzi ochaza izidingo zakho, okuhlanganisa ukucaciswa kwedizayini, izinto zokwakha, nezikhathi ezifiswayo.
Cela izingcaphuno: Cela izingcaphuno ezinemininingwane ezihlanganisa izindleko zokukhiqiza, amasampula, ukuthunyelwa, nanoma yiziphi izinsiza ezengeziwe ongazidinga.
Cela amasampuli: Cela amasampula omsebenzi wawo wangaphambilini noma ucele ukwenziwa mbumbulu komklamo wakho ukuze uhlole ikhwalithi yokukhiqiza kwawo.
Hlola ukuxhumana: Naka inqubo yokuxhumana nomkhiqizi ngamunye. Ukusabela, ubungcweti, kanye nokuzimisela ukubhekana nokukukhathazayo kuyizici ezibalulekile ekusunguleni ubambiswano oluyimpumelelo.
5. Yenza Ukuvakasha Kwesizinda (Ongakukhetha)
Uma kungenzeka, vakashela isayithi ukuze uvakashele izindawo zokukhiqiza zalabo abasohlwini olufushane. Lokhu kuzokuvumela ukuthi uhlole amakhono abo okukhiqiza, izinqubo zokulawula ikhwalithi, kanye nemisebenzi iyonke mathupha.
6. Yenza Isinqumo Sakho
Ngemva kokuhlola izingcaphuno, amasampula, nokuvakasha kwesayithi (uma kwenziwa), qhathanisa abakhiqizi ngokusekelwe kumbandela okuxoxwe ngawo ngaphambilini. Khetha ikhandidethi eliqondana kangcono nemigomo yakho, ibhajethi, kanye nekhwalithi okulindele.
7. Uhlaka futhi Usayine Inkontileka
Ngaphambi kokuqala ukukhiqiza, bhala inkontileka echaza imigomo nemibandela yobambiswano lwakho. Faka imininingwane efana nalena:
Isheduli yokukhiqiza nomugqa wesikhathi
Oda amanani kanye ne-MOQ
Imigomo yokukhokha
Izinqubo zokulethwa nokuthunyelwa kwemikhumbi
Izinhlinzeko zokuvikela impahla yobuhlakani (IP).
Ukugcinwa kuyimfihlo
Isikhathi sokuthumela: Nov-30-2023
